I think people are blurring things a bit, probably me included - if it were a rebuilt 'Eagle E Type' affair, that would be one thing, an actual replica reintroduced - but it's not, it's a piece of made in Korean/wherever plastic near-disposable automobilia, in the mould of Daewoos / small Kias, Daihatsu etc.. . they're trying to capitalise on a gap in Ford's armour, and good on them. But frankly, I'm not so sure that anyone will care either way whether there was or wasn't a Vauxhall 40 years ago with the same name. For those who remember/aware of the car the reaction will be 'Ohh, that's an old Vauxhall name!' (for good for bad, opinions are like genitals, we all have them, but don't like them all
) but for I'm sure 80% of the buying public won't care. Personally I think they should have capitalised on it, and used the rich heritage of one of Luton's best selling cars ever, same as Fiat 500, Mini etc.. but they've got the copyright on a name, and they're using it.
Plenty of car names people don't realise is an old reused name, I'm just thinking - Lancia Beta, Skoda
Octavia, Cavalier
Diplomat, even the 'VXR' range is a sublte hark back to the VX 490 and VX1800 / VX2300 ranges of the 60s and 70s. But no play (that I can recall) has been made of the link between the modern and older versions of of them. I wonder now if names like Magnum/Signum, Victor/Vectra, Viva/Vivaro, Cavalier Calibre/Calibra are purely coincidental? The Astra Sport hatch is a conscious Luton decision, as there was a Cavalier and a Magnum Sportshatch in the 70s.
Interestingly, when they launched the Vauxhall Velox in the 50s, they showed publicity shots of the 1920s E-Type 30-98 Vauxhall with 'Velox' bodywork, as it's spiritual ancestor
History lesson over, you can all go back to chucking rubbers at each other while my back is turned.