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[Nickbat]

After 30 seconds, the funny side of this story wears off and the true implications sink in.

Yes, we know what the village in Austria is called and we know that "Hell" means light in German, but we also know what these PR guys are up to. Can you imagine a day when Tesco will be stocking this?

Sadly, I can.

Tackiness rules  

http://www.spiegel.de/international/zeitgeist/0,1518,686305,00.html#ref=nlint

[PhilRich]

I think i've drunk a fair bit of that in my time, well anyway, that's what I said whenever I swallowed it!

[Ghost]

There is a lot of German firms that seem to think putting Enlish words on signs or useing them for firm names is cool.
Unfortunately  They havent got a clue what the words mean.
There is a firm from I belive Hannover, a holiday coach firm they have the name Fu----g and it is wrote all over there coaches in thick large red writing.  Other members might have also seen this firm driving about the autobahns.

Why dont they try and find out what the words mean before they use them.

[Kevin Wood]

Why dont they try and find out what the words mean before they use them.

Not possible. That would require removal of the blinkers. 

Kevin

[Richie London]

After 30 seconds, the funny side of this story wears off and the true implications sink in.

Yes, we know what the village in Austria is called and we know that "Hell" means light in German, but we also know what these PR guys are up to. Can you imagine a day when Tesco will be stocking this?

Sadly, I can.

Tackiness rules  

http://www.spiegel.de/international/zeitgeist/0,1518,686305,00.html#ref=nlint

a law unto themselves. they have been turned down for planning permission here 4 or 5 times to build a 2 storey store. it was given the go ahead by the high courts last year against a huge petition. and they are building 60 council flats for the council as well. nothing like a sweet bribe is there.

[KW]

Why do people get upset over a word that has so many uses and meanings depending on the context it is used in.

F*ck can be used as a verb, noun adjective, adverb, pronoun, or interjection, amd as a result can be used as virtually any word in a sentence.

F*ck is also one of the very few words that can be applied to the middle of just about any other word (eg, absof*ckinglutely).

A few examples of how the word f*ck is used in everyday language are:



Greetings - "How the f*ck are you?"
Fraud - "I was f*cked by that car dealer."
Dismay - "Oh, f*ck it."
Aggression - "F*ck you!!!"
Disbelief - "What the f*ck?"
Incompetence - "He f*cks up everything he touches."
Lost - "Where the f*ck are we?"
Suspicion - "Who the f*ck are you?"
Refusal - "You can f*ck right off."
Impressed - "That was f*cking amazing."


Now when that particular word is used in the contexts shown above, how the f*ck can anybody get f*cked off about that?


PS

This video will probably give better examples (those that are easily offended obviously shouldn't follow the link)

http://www.youtube.com/watch?v=4rX7-R54-Q8