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[tunnie]

Took my big 'idea' to make loads of money for the company to the CEO today, after mentioning it to the CTO who also liked it.... (the CTO worked with the CEO for years at Carlton so i got introduction)

In short he loved the idea... and wants it on an A4 sheet of paper by tommorow  

Hummmm where to start!

[MikeDundee]

Well done & Good Luck

[Bandit127]

Without asking what your idea is, does it involve saving costs an a current product/ process? Finding a new market for a current product? Developing a new product to tap a hole in a current market? Or have you found a new market?

If it's the first he is going to want to know (in this order)
1. How much will it cost me?
2 What are the benefits in £ S d.

Jim

[amigov6]

Took my big 'idea' to make loads of money for the company to the CEO today, after mentioning it to the CTO who also liked it.... (the CTO worked with the CEO for years at Carlton so i got introduction)

In short he loved the idea... and wants it on an A4 sheet of paper by tommorow  

Hummmm where to start!

8-)Find a pen?

[Bandit127]

If it's the last one - you might be better completely cocking it up in front of the CEO and exploring options for getting it out independently. Otherwise you may just get a bottle of scotch for the thousands your idea is worth...  

Jim

[wakeyomega]

Bandit 127 has got it bang on.
He'll have a short attention span so make it brief but clear., and when looking at costs (investments) make sure you have the Total cost of ownership (TCO) if there is capital and revenue spend, and I totally agree with Bandit - Whilst you can summarise customer service , quality etc benefits, the only benefit he will be interested in is the return on investment (ROI) in £££s

Good Luck

[tunnie]

basically it will cost the company no real cash to setup techincally, money would be need to spent on advertising.

We will be able to advertise our current services on the new product, it has the possibility to make a LOT of money.

I work for a mobile content company, profits where up 320% last year  

http://www.fasttrack.co.uk/fasttrack2002/migration/dbIndex.asp?siteID=3&searchName=&yr=2007&sort=num&area1=99

I work for the company ranked 6th.

[cem_devecioglu]

Wish you good luck

[Bandit127]

£7.9m is a proper company and a lot different to last year. That type of growth can be tough on a business, especially as it won't have started out as a "business". On your side will be a high value for innovation and ingenuity. You will probably do better than a bottle of scotch...

I will stick with my original reply in format.

1. What will it cost? Advertising is not free. It would be good to add suggestions about where and how many people you will reach to the cost.
2. What will he get? How much extra revenue? Revenue = No items sold X selling price for each item.

I may be off the mark here - but try to put yourself in his shoes. What does he want? Growing sales, increasing margin, adding brand value? (Growing sales by the look of last year...) Profit? Probably. Or maybe it's opening up classical music to the masses via ringtones... These are his issues. The clearer you can put your idea in terms of his (and the companies) main "drivers" the more likely he is to buy in to it.

This isn't the answer to your presentation, but I hope it gives food for thought.

Good luck.

Jim

[Golfbuddy]

Fantastic opportunity for you Tunnie.  

For what it's worth, whenever I have to do a proposal to my board I always keep in mind 5 key points and try to answer them when pitching my idea. I find that they keep me focused on what I am trying to achieve.

1. What is my idea?
2. Where will it be implemented? e.g. market sector, location etc
3. When can/should it be implemented? i.e. Timing is everything
4. How can it be implemented?
5. Why should it be implemented? Probably the most important question of all. Don't expect people to understand what you are getting at. You need to spell it out in simple terms.

Plenty of good ideas fail because these simple questions are not addressed early on.  

[cem_devecioglu]

Fantastic opportunity for you Tunnie.  

For what it's worth, whenever I have to do a proposal to my board I always keep in mind 5 key points and try to answer them when pitching my idea. I find that they keep me focused on what I am trying to achieve.

1. What is my idea?
2. Where will it be implemented? e.g. market sector, location etc
3. When can/should it be implemented? i.e. Timing is everything
4. How can it be implemented?
5. Why should it be implemented? Probably the most important question of all. Don't expect people to understand what you are getting at. You need to spell it out in simple terms.

Plenty of good ideas fail because these simple questions are not addressed early on.  

Key points saved to disk

[Jay w]

and who said we only talk about cars on here....

Good luck Tunnie  

[tunnie]

thanks guys!!

Drafted up a rough copy, someone is reading it now for me