Problem is, getting a car serviced is now relatively expensive compared to the value of a mundane car like this. I've spoken to people who say "it's not worth getting it serviced. It would cost more than is's worth" without realising that servicing is about replacing consumables. From an economic perspective, it doesn't make sense to fill some cars with petrol but you won't get far without it. In reality it doesn't matter how little your car is worth, if it's run out of brake pad you need to do something about it, just as you do when it's run out of petrol.
At the same time, main dealers have been peddling the myth that modern cars are so horrendously complicated that DIY car maintenance is now a thing of the past for most people, whereas when I was young I can remember my dad, and most of his mates, all did their own routine maintenance. I suspect taking it to a main dealer for new brake pads was even less affordable then than it is now, but people understood cars so they didn't, on the whole, get neglected.
Kevin