They can't take the repetitive big stops. Feel I guess is a personal thing, to me they feel dead generally. Oe make them feel less dead, and give an improvement, but as TB says they just can't take pre longed "proper" use.
Bigger swept area, bigger diameter discs maybe. With a twin pot set up? 18's give scope there.
Edit to add, ebc discs on mine currently. Suspect less bite. GM going back on soon as a comparison. If the pads aren't cooked, it "might" be a fair comparison.
I'm a bit concerned about where you said yours faded last weekend - you had a long period of little use (35m), then 4 roundabouts within a mile, 3 are big stops, 1 is a little stop, then about 3m of little use, followed by a big, big stop, and the brakes were gone by the next big stop a mile further on.
Even when really trying, its not something I have suffered from on that stretch, although I know Kevin Wood has.
Hence my feeling that maybe either the EBC discs are pants, or you have another problem. Have you had that happen there before, pre EBC discs?
I'll admit mine are hot by the time I get to the next roundabout along, which is another big stop, if I'm going for it. To the point of lots and lots of smoke pouring off them. But no real fade - a slightly different feel maybe, harder? But not faded to the point of beginning to lose confidence they will slow you down fast enough.
Thinking aloud, my pads are (normally

) binned at about half worn on the front. Are your pads low? There don't seem to be able to lose heat when worn.